In today’s brand new CBD industry, all of us are learning on the fly. One of the biggest questions we get from consumers both new and experienced: what is the difference between hemp oil and CBD oil? Or is there a difference at all?
The answer, it turns out, is not so cut and dry. The beauty industry and Amazon marketplace have blurred the lines in the CBD labeling best-practices, and the result have left consumers understandably confused. But don’t fret, we’re here to help clear up some of the confusion!
As you may or may not know, the e-commerce giant Amazon, which now accounts for over 50% of all online sales, strictly prohibits the sale of CBD products in their seller terms and conditions. So you won’t find anything on Amazon labeled “CBD.” You will however, find a massive amount of products labeled “Hemp Oil” or “Hemp Infused”.
Ever since CBD oil first became a trending topic back in 2014, people have been selling hemp seed oil labeled as “Hemp Oil” on Amazon, and they’ve sold a lot of it. Some of the top reviewed “Hemp Oil” products have over 2,000 reviews and include lotions, ingestible oils, capsules, pet products, and beauty products. Many of the bottles for sale come in the classic 1 oz amber bottles that most legitimate hemp brands use to package their authentic CBD oils, and even contain a milligram level on the front of the bottle or box.
But when you dive deeper, these hemp oil products are almost always a simple mixture with hemp seed oil, which contains no CBD whatsoever. CBD comes from the flower, or “bud”, of the hemp plant, which is only possible to extract after the seed has grown into a mature plant and has flowered. So now when someones asks you where does CBD oil come from, you can answer them confidently: the flower of the hemp plant!
But does that mean you can’t find real CBD oil products on Amazon?
It turns out, you totally can.
When legitimate CBD companies realized that sketchy entrepreneurs were selling thousands of units labeled “Hemp Oil” on Amazon, they took notice. Legitimate CBD companies across America are looking for any avenue possible to grow their company, and as a result, they are now labeling their legitimate CBD oil products as “hemp oil” or “hemp infused” in order to be able to sell them through Amazon. This includes some of the largest brands in the country who have just recently decided to take the plunge on Amazon CBD sales.
So, as you can see, answering this question of hemp seed oil vs CBD oil is not such an easy one. What we can say for sure is that every legitimate CBD company will provide access to their lab reports that should come with with a QR code on the product packaging which goes directly to their website, regardless of if the item gets listed on Amazon or not.
The product may even have the USDA organic seal on it, but again, this could be hemp seed oil, which has been certified organic by the USDA and is legally available for sale on Amazon. Just because the product has the USDA organic seal and says “hemp oil” does not mean that the product contains CBD or is from the actual mature hemp plant. Please always look for a certificate of analysis to back up the CBD content within the “hemp oil”!
Still have questions on how much CBD is in hemp oil? Reach out to our customer service specialists now at email@example.com and we would be happy to answer your questions!